Melbourne practice for many years has been to not allow all over advertising on the most recent trams, but that has now changed with the AOA now appearing on the E class. Pic attached.
I checked the new franchise agreement and it states:
... the Franchisee may apply Advertising except on:
(i) W Class Trams, other than Route 35 Trams, on which external Advertising is restricted to Advertising measuring 3.048 metres by 0.609 metres on the 4 side saloon panels; and
(ii) Route 35 Trams, on which the Franchisee acknowledges and agrees that Head, TfV has the exclusive rights to permit external Advertising and receive any income derived from such Advertising.
So there's nothing in the Franchise to stop ads being applied to most trams. including the G class.
... and any revenue from advertising on the City Circle goes to the Victorian Govt.
Mal Rowe - not pleased
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